Marketing
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Step |
Sana Admin Location |
Task |
Sana Help Article |
Status |
|---|---|---|---|---|
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1 |
Sales > Discounts |
All necessary discounts have been created and a process for sharing these discounts with customers has been established. |
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2 |
Setup > Marketing |
Check that newsletter subscriptions are enabled, and the newsletter signup box is shown in the webstore. Process to manage customers’ newsletter subscriptions has been established. |
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3 |
Setup > Marketing |
Check that ratings and reviews are enabled, customers can submit reviews of the products in the webstore, and only approved reviews are shown. Process to manage ratings and reviews of the products has been established. |
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| 4 |
Setup > Marketing |
Make sure the option last viewed products is enabled and webstore visitors can see the products they recently viewed at the bottom of the product list and product details pages. |
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| 5 |
Setup > Marketing |
Make sure shopping cart offers are configured and shown in the shopping cart. |
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| 6 |
Setup > Marketing |
Make sure Google Tag Manager and Google Analytics are configured for your webstore to see the detailed statistics of the traffic in your webstore, like page views, webstore visitors, transactions, users interactions with your webstore content, and their shopping behavior. |
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| 7 |
Customers > Customer segments |
A strategy has been developed for a personal approach to different groups of customers using customer segments to offer them products, content and services they want. |
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| 8 |
Web pages > URL redirects |
All required URL redirects are created to provide shorter and easy to remember URLs for specific pages, especially if they are used in different marketing materials. |
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