Product Suggestions

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Use product suggestions to offer your customers the products which they might be interested to buy. Customers are often loyal to a particular brand or some products which they frequently buy, thus it is a good idea to build suggestions based on the customer's shopping behavior. As all customer's sales data is stored in the ERP system, you can easily recommend certain products to a customer based on the customer's order history. The ERP system uses specific rules to single out product suggestions for a customer.

Set Up Product Suggestions

Step 1: In Sana Admin click: Setup > Ordering > Checkout & ordering.

Enable the option Product suggestions. You can enable and disable product suggestions per customer type: B2C customer, B2B customers and Sales agents.

When product suggestions are configured, customers will see the Product suggestions  button in the webstore header and the Get product suggestions button in the shopping cart.

NOTE

If product suggestions are configured, but you still cannot see the product suggestions button in the webstore header, check whether the Product suggestions content element is available in the webstore header.

Step 2: Create a product list page or a content page with the product set content element. Assign the Suggested products product set to this page. This is a dummy product set which already exists in Sana. It is used to show suggested products from the ERP system to a customer.

NOTE

If you use a product list page with a dummy product set Suggested products, facetted filters will not be shown on a page.

 

NOTE

If you use a content page and assign a product set as a content element, you can define the maximum number of products to be shown on a page as suggested. By default, it is set to 12. This is done because the content page unlike the product list page does not have paging. If a lot of products will be retrieved from the ERP system and shown as suggested to a customer, this may influence webstore performance.

Step 3: In Sana Admin click: Setup > Web pages.

In the area Select a Product suggestions page, search for the page which you created in the previous step and select it. Clicking on the product suggestions button in the webstore opens this page. Product suggestions are retrieved from the ERP system, based on the customer's order history within a certain period set in ERP, and are shown to the customer.

NOTE

You can also use the product set with the predefined products and assign it to the page instead of the dummy product set Suggested products. In this case, all customers will see the products from this product set as suggested, but not the products based on the customer's order history from the ERP system. If you use a product list page with a real product set containing predefined products, facetted filters will be shown on a page.

You can change the position of the Product suggestions button in the webstore header. You can do this using the Product suggestions content element in the webstore header in Sana Admin.

The Product suggestions content element is shown in the webstore header only if product suggestions are completely configured in Sana Admin.

In the ERP system you can easily change the algorithm of how to get product suggestions.

Related Articles

NOTE

This feature is not available in Sana Commerce Cloud for Microsoft Dynamics GP.

Microsoft Dynamics NAV: Shopping Cart Suggestions
Microsoft Dynamics AX: Shopping Cart Suggestions
Microsoft Dynamics 365 Business Central: Shopping Cart Suggestions
Microsoft Dynamics 365 for Finance and Operations: Shopping Cart Suggestions
SAP Business One: Shopping Cart Suggestions
SAP ECC: Product Suggestions
SAP S/4HANA: Product Suggestions