Sana and USP Bar

NOTE

Compatibility: Sana Commerce Cloud 1.0.25 and higher.

USP bar is a content element which can be added to the webstore header, web pages (contentproduct and product list pages) and system pages of the Sana webstore.

Using this content element, you can add a unique selling proposition (USP) bar to your webstore. A unique selling proposition is what makes your brand, product or service different from your competition. A unique selling proposition is a benefit that makes your business stand out against competitors.

A USP bar is a part of the website design the purpose of which is to convey the brand’s unique proposition to a website visitor. Typically, a USP bar is added either at the top of or underneath the header and it should be accessible and visually eye-catching.

Using the USP bar content element, you can create a banner with a slogan, announcement, promotion, discounts, etc. and also change banner background and text color. Besides, you can create several banners and rotate them continuously using the autoplay settings.

See the example of the USP bar content element.