Drive Customer Loyalty
This success track is focused on strengthening long-term customer relationships to boost retention and repeat purchases.
Available Metrics (KPIs)
-
Repeat online order rate: The percentage of customers with shop accounts who placed more than one online order during the selected period. This reveals customer loyalty and satisfaction.
-
Pending checkouts: The total monetary value of all orders pending checkout. These are shopping carts where customers have added items but have not completed the checkout for more than 14 days.
-
Pending approvals: The total monetary value of all orders pending approval. These are orders placed by sub-accounts that require approval from an account manager and have been waiting for more than 3 days.
Recommended Actions
-
Create targeted discounts: Reward loyal customers using targeted discounts.
Clicking on the Set up button, you will see a pop-up that provides step-by-step guidance and links directly to the relevant Sana Admin settings.
-
Offer sales agreements: Strengthen customer relationships using sales agreements.
-
Enable subscriptions: Encourage repeat purchases using subscriptions.