Webstore Transactions

The Webstore Transactions page gives you a complete overview of what’s happening in your online checkout flow - from order placement and quote creation to payment failures and post-checkout edits.

This dashboard helps you track all transaction types initiated via the webstore and analyze patterns in order editing and payment reliability. It's a valuable resource for operations, customer service, and anyone responsible for the efficiency and integrity of your ordering process.

It’s your go-to view for monitoring transactional activity, spotting friction points in the checkout flow, and optimizing your processes to reduce errors and enhance customer satisfaction.

How KPIs Are Defined

• Transaction Activity by Type: Total number of transactions initiated on the webstore. Includes sales orders, online quotes, quote edits, and invoice payments.

• Total Value of Online Transactions: Combined value of all webstore-initiated transactions. Includes orders and payments. Gross Merchandise Value (GMV) excludes quotes.

• Percent Unsuccessful Payments: Share of transactions where payment failed. It shows how often a payment attempt fails during checkout, regardless of whether the order is eventually completed successfully.

• Percent Edited Orders: Share of orders that were modified after being placed on the webstore. Indicates potential friction in the buying process or fulfillment workflows.