Unified Pricing Management
Important: If you are considering migrating your ERP to Unified pricing management, please contact your Sana representative before making any changes. We want to ensure a smooth transition by working with you on an individualized plan tailored to your business needs.
Applies to: Sana Commerce Cloud 10.0.115 and higher in Microsoft Dynamics 365 for Finance and Operations.
Unified pricing management in Microsoft is an attribute-based pricing solution that allows businesses to manage and optimize their pricing strategies across various channels, customers, and markets. It is part of the broader suite of tools within Dynamics 365 Supply Chain Management and is designed to streamline the process of setting, managing, and adjusting prices in real-time, ensuring consistency, accuracy, and competitiveness across all touchpoints in the supply chain.
Unified pricing management allows organizations to create adaptable pricing models by incorporating various pricing elements like general base prices, long-term deals, short-term promotions, and retrospective rebates. Pricing rules can be tailored according to product, customer, and order attributes. Additionally, contextual pricing can be applied to specific segments based on established conditions. Unified pricing management combines attribute-based pricing with advanced pricing capabilities from Supply Chain Management, along with comprehensive commerce and retail discount solutions.
Unified pricing management addresses the challenges of managing complex and fragmented pricing processes across different systems, channels, and departments. Traditional pricing methods often result in inconsistencies, inefficiencies, and errors due to manual adjustments and siloed pricing management. Unified pricing management centralizes and automates pricing tasks, ensuring consistency, accuracy, and real-time updates across the entire organization.
Starting from Sana Commerce Cloud 10.0 122 in Microsoft Dynamics 365 for Finance and Operations, sales quotations can be used with Unified pricing management.
Optimizing Pricing with Attribute-Based Approach
Unified pricing management is built around attribute-based pricing, which considers factors like product features, customer demographics, and purchasing behaviors to create pricing strategies that are more aligned with market demands. By customizing prices based on specific attributes, businesses can better cater to varied customer needs while optimizing revenue potential.
Supply Chain Management Pricing Integration with Commerce and Retail Discounts
Unified pricing management brings together Supply Chain Management pricing with commerce and retail discounting, allowing businesses to fully leverage their supply chain data. This integration enables more data-driven pricing decisions, ensuring that prices are adjusted based on real-time supply chain dynamics. As a result, businesses can implement a more flexible and responsive pricing strategy that adapts swiftly to changing market conditions.
Beyond pricing management, Unified pricing management also incorporates tools for handling commerce and retail discounts. This integration helps businesses manage discounts more effectively, ensuring consistent execution across all promotional activities. The unified platform simplifies the discount management process, making it easier to apply and monitor different discount strategies across various sales channels.
Key Benefits
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Centralized pricing control: It provides a unified platform for managing pricing across multiple channels, departments, and markets, ensuring consistent and coordinated pricing strategies throughout the organization.
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Enhanced pricing accuracy: By automating pricing adjustments and reducing manual processes, Unified pricing management minimizes errors and inconsistencies, ensuring prices are applied accurately across all sales transactions.
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Increased agility and flexibility: Businesses can quickly adjust pricing in response to market changes, customer behavior, or competitive pressures, enabling faster decision-making and greater responsiveness.
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Optimized revenue and profitability: The solution allows for the use of advanced pricing models, discounts, and promotions tailored to customer segments, helping businesses maximize revenue and optimize profit margins.
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Improved customer satisfaction: By aligning pricing with customer needs and market conditions, businesses can offer competitive and personalized pricing, enhancing customer loyalty and satisfaction.
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Scalability: The solution is designed to scale with the needs of growing businesses, allowing for more complex pricing strategies without adding significant manual workload.
For more information, refer to the official Microsoft documentation: Unified Pricing Management.